Farmers Market Promotion Program Fiscal Year 2026
Last verified by NonDilute: 2026-04-29. Official notice and agency instructions control.
If you operate or coordinate farmers markets or direct-to-consumer farm sales channels, this USDA grant can fund market infrastructure and marketing—no tech required.
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What this is
The Farmers Market Promotion Program provides $50,000–$500,000 grants to organizations that build, coordinate, or expand farmers markets and other direct-to-consumer agricultural sales. Projects can include market infrastructure, technology platforms, promotional campaigns, and producer outreach. This is agricultural economic development funding, not technology innovation funding, though tech solutions supporting farmers market operations may be eligible components.
Who can apply
Nonprofits, agricultural businesses, farmers market organizations, and state/local agencies are eligible. See Additional Information on Eligibility section for full list. Must support direct producer-to-consumer sales of locally or regionally produced agricultural products.
Eligible applicant types
- Others (see text field entitled "Additional Information on Eligibility" for clarification)
Full description — from the agency
The U.S. Department of Agriculture (USDA), Agricultural Marketing Service (AMS), requests applications for the 2026 fiscal year (FY) Farmers Market Promotion Program (FMPP). FMPP"s purpose is to support the development, coordination, and expansion of direct producer-to-consumer markets to increase access to and availability of locally and regionally produced agricultural products.
Topics: farmers market funding · direct-to-consumer agriculture · local food systems · USDA agricultural marketing · farmers market expansion · producer promotion · regional agriculture
Public-source funding discovery only. This summary is generated from public agency data and may be incomplete or stale. NonDilute is not affiliated with, endorsed by, or acting on behalf of any government agency. Official notices and agency instructions control. NonDilute does not determine eligibility, provide grant-writing advice, or guarantee funding.